First Place Promotional Advertisement 2012

This advertisement won First Place: Promotional House Ad awards from the Catholic Press Association of the United States and Canada in 2012. The ad features the tagline "Take steps to strengthen your faith," with a visual of the Catholic Herald on the steps leading to the doors of the cathedral. The promotional nature of the text at the bottom of the ad provides a strong message directing readers to the purpose of the newspaper, why they should subscribe, and how to subscribe.